Stories

How to Choose? Fusion vs Sprint Wetsuits
Purchasing a wetsuit, especially if it is your first wetsuit, can be an intimidating experience. These suits cost a lot of money after all, and it's common to be filled...
How to Choose? Fusion vs Sprint Wetsuits
Purchasing a wetsuit, especially if it is your first wetsuit, can be an intimidating experience. These suits cost a lot of money after all, and it's common to be filled...
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What does it take to win Kona?
New Zealand Ironman champion, Braden Currie is putting his faith and Kona swim preparation in the hands of an 83-year-old Aussie legend, John Rodgers, more commonly known as ‘JR’ to...
What does it take to win Kona?
New Zealand Ironman champion, Braden Currie is putting his faith and Kona swim preparation in the hands of an 83-year-old Aussie legend, John Rodgers, more commonly known as ‘JR’ to...
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SMOG and blueseventy Team Up to Conquer the Ope...
We are very excited to announce a partnership with Bryan Mineo, more popularly known as The Swim Mechanic. Mineo is a open water swim coach who helps create efficient and confident...
SMOG and blueseventy Team Up to Conquer the Ope...
We are very excited to announce a partnership with Bryan Mineo, more popularly known as The Swim Mechanic. Mineo is a open water swim coach who helps create efficient and confident...
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Choosing A Triathlon Wetsuit
When it comes to selecting the best wetsuit for swimming one can easily be overwhelmed with all the options out there. Blueseventy alone has 8 gender specific models! Add in...
Choosing A Triathlon Wetsuit
When it comes to selecting the best wetsuit for swimming one can easily be overwhelmed with all the options out there. Blueseventy alone has 8 gender specific models! Add in...
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Your Weapon To Conquer The Cold
We’ve pushed the limits of cold water swimming with our THERMAL line of gear and the first ever THERMAL wetsuit two years ago. For 2018, we’re pleased to introduce the THERMAL...
Your Weapon To Conquer The Cold
We’ve pushed the limits of cold water swimming with our THERMAL line of gear and the first ever THERMAL wetsuit two years ago. For 2018, we’re pleased to introduce the THERMAL...
Read More
Conquer The Cold Water
While cold water isn’t something we should fear, it is something we should respect and prepare for. Like any swim or triathlon, we do the work before hand, preparing yourself for a cold water...
Conquer The Cold Water
While cold water isn’t something we should fear, it is something we should respect and prepare for. Like any swim or triathlon, we do the work before hand, preparing yourself for a cold water...
Read More