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Cancer, Helix, IRONMAN, sponsorship, triathlon, wetsuits -

Blueseventy has partnered with SheStrong, a not-for-profit organisation that empowers cancer impacted women to take positive and supported steps in their fitness journeys. SheStrong founder, Brandy Ramirez has a long history in endurance sport and the partnership will particularly benefit her and the team taking part at Ironman 70.3 Eagleman in Cambridge Maryland next month.   Arizona based Ramirez founded SheStrong after a breast cancer diagnosis. She realized that competing again would allow her to fight back and regain her own identity, and that creating SheStrong would benefit others through an invaluable network of likeminded women. SheStrong is now thriving...

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open water swimming, sleeveless wetsuits, thermal, triathlon, wetsuits -

When it comes to selecting the best wetsuit for swimming one can easily be overwhelmed with all the options out there. blueseventy alone has 8 gender specific models! Add in different brands and styles and the choice becomes even more complex. Let’s explore the topic and help you decide on the best wetsuit for you and your goals in the water. There are several key factors to take into account when buying your first open water wetsuit: Competitiveness Budget Frequency of Use Swim Distance Water Temperature Swimming Background / Skill Level When to Choose a Sleeveless Suit All wetsuits are not...

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eric lagerstrom, Helix, sponsorship, triathlon, viking life, wetsuits -

We're very excited to welcome professional triathlete Eric Lagerstrom to the blueseventy team. The sponsorship will help Lagerstrom defend his Escape from Alcatraz title and chase his dream of leading US triathletes in Rio this summer. blueseventy’s sponsorship manager Ryan Vanderloop has been watching Eric for over a year, “Our team noticed Eric coming out of Portland a few years ago. Last year we were at Escape and who couldn’t notice Eric after that! Our talks leading to the sponsorship were highly energized around wetsuit tech, video’s, lifestyle and making an impact in both triathlon racing and media. We hit it off...

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reaction, sleeveless, sleeveless wetsuits, training, triathlon, wetsuits -

Athletes often ask us what's the difference between a full and a sleeveless wetsuit? Easy: full suits are faster and warmer. In the past, full suits were often only used for very cold swims, as they had a reputation for reducing stroke efficiency and causing muscle fatigue in the arms. With the advent of more flexible materials and better construction techniques, today's crop of full suits, even the value ones, feature restriction-free design benefits. Now they have become the choice of suit for most triathletes. So why would you want a sleeveless suit? Full suits are warmer. The number one reason for picking up...

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