Stories

IRONMAN, IRONMAN World Championships, races, racing, triathlon - October 01, 2018

Join Us In Kona '18

Aloha! The 40th edition of the iconic IRONMAN World Championship is quickly approaching and blueseventy will be in Kona a full week ahead of the event to ensure athletes are equipped with the finest swim gear on race day. Here's a rundown of where to find us during triathlon's busiest event. the blueseventy booth Uncle Billy's Monday, Oct. 8 - Friday, Oct. 13 9 AM - 5 PM Shop all your blueseventy needs at Uncle Billy's on Ali'i Drive. We will have a great selection of limited edition Kona inspired product on-hand as well as our popular swimskins, goggles and practice swimwear. Looking to upgrade your swimskin? Bring...

Lionel Sanders Joins the blueseventy Team

We're very excited to announce a partnership with ITU long distance world champion and IRONMAN champion, Lionel Sanders of Canada. Sanders was second in Kona last year and is one of the most consistent and exciting long-distance athletes in the world. First and foremost, I've tested a lot of wetsuits. A LOT of wetsuits. The blueseventy HELIX tested fastest among all that were tested by me, personally. Additionally, once I got to know the people behind the company and what they stand for, it really resonated well with me and the partnership was very natural. I’m looking forward to a fast...

ALL FOR THE SWIM: Gini Fellows

Gini Fellows is a registered nurse and teacher. She turned 70 last year and qualified for the IRONMAN World Championships after competing in her first full last November in Florida. Her coach is her son, Patrick, who’s a huge inspiration to Gini as he schedules her workouts and helps her sort through her doubts and fears. Gini has always been active, being a regular at aerobic classes and gym circuit workouts, but only began competing in triathlons in 2007 after knee surgery. While rehabbing her knee her son suggested she do a woman’s triathlon. “I told him I could...

Don Breaks IRONMAN Record

blueseventy athlete Tim Don set the fastest IRONMAN time ever - 7:40:23 - over the weekend at IRONMAN Brazil. Don put together a stellar 44:16 swim (3.8km), 4:06 bike (180km), and a 2:44:46 marathon run. Don arrived in Florianópolis on a hot streak with wins already this season at IRONMAN 70.3 Campeche in Mexico and 70.3 Liuzhou in China. Tim Don exits El Divino Beach in Florianópolis, Brazil in the HELIX full suit and Element goggles on his way to the fastest IRONMAN time ever. Photo by Wagner Araújo. The Brit became the fastest athlete to ever finish an IRONMAN brand race. The former ITU...

Kona Podium For Jackson

"When I crossed the line, I was just in complete disbelief!" The 2016 edition of the IRONMAN World Championships packed plenty of excitement and drama highlighted for us by blueseventy athlete Heather Jackson’s 3rd place finish. Jackson, an American professional triathlete based out of Bend, Oregon, was 5th here last year. “I really went out there shooting for top ten, but hoping to defend my 5th place spot, so to improve on that 5th place is surreal. I know there were some people out there that thought my 5th last year was just luck, or a one-time performance, so I'm...

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IRONMAN RSS

Join Us In Kona '18

Lionel Sanders Joins the blueseventy Team

ALL FOR THE SWIM: Gini Fellows

Don Breaks IRONMAN Record

Kona Podium For Jackson

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