Join Us In Kona '18

Join Us In Kona '18


The 40th edition of the iconic IRONMAN World Championship is quickly approaching and blueseventy will be in Kona a full week ahead of the event to ensure athletes are equipped with the finest swim gear on race day. Here's a rundown of where to find us during triathlon's busiest event. 

the blueseventy booth

Uncle Billy's
Monday, Oct. 8 - Friday, Oct. 13
9 AM - 5 PM

Shop all your blueseventy needs at Uncle Billy's on Ali'i Drive. We will have a great selection of limited edition Kona inspired product on-hand as well as our popular swimskins, goggles and practice swimwear.  Looking to upgrade your swimskin? Bring it to our booth for a discount on a brand new one. We take swimskins from any brand in any condition. Be sure to drop by to spin the winning wheel for a chance to score some sweet limited edition Kona gear.

World Famous Coffee Boat

Kailua Bay (about 500 meters from Dig Me Beach)
Tuesday, Oct. 9 - Friday, Oct. 12
7 AM until the coffee runs dry (around 9 AM)

No trip to Kona is complete without a swim to the World Famous Coffee Boat. We've teamed up with our friends at CLIF Bar to host this year's tradition. Don't miss this chance to sip one of the best cups of Joe on the island. We will also have a selection of CLIF Electrolyte Drink Mix and chews. Be sure to get there early to score a special photo and a Kona edition swim cap.

Race Day

Uncle Billy's
Saturday, October 13
Come hang out with us for a special race day viewing party at Uncle Billy's! Bring your cow bell. Not in Kona? Follow the live coverage on 

Everything Must Go 

Uncle Billy's
Sunday, October 14
9 AM - 12:30 PM
Don't miss out on some awesome last minute deals at our booth before we pack it all up and head back to Seattle.