Ironman New Zealand swim record!

The Helix wetsuit has the pedigree of earning more first-out-of-the-water accolades than any other triathlon wetsuit. Another incredible honor came today as Kiwi Dylan McNeice set a new Ironman New Zealand swim course record. Read the whole story here.

Hydra-Vision goggle goes polarized

The new blueseventy polarized Hydra-Vision goggle is set to establish new standards in what swimmers can expect. The next generation of Hydra-Vision goggles is now available with two colour options complimenting the line. Click here to read more.

blueseventy and Challenge Roth

blueseventy is thrilled to announce that we are now the official swim sponsor of Challenge Roth. This partnership with such a historic and iconic event is, needles to say, very exciting. Click here to read the full story.